Crafting end-to-end consumer journeys with a focus on opportunities for Nike Makers, I lead design direction for the digital experiences and design systems for the Nike DCP team.
Partnering with cross-functional teams, I delivered user-centered design solutions across multi-platform design deliverables. Daily collaboration with partners helped to craft design strategy, as well as long- and short term vision for a multi-platform application ecosystem. I facilitated end-to-end design - including UX and final design deliverables - and provided daily design guidance to design team members.
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Nike News: 3D digital design system
Client
NIKE
Deliverables
UI & UX
Concepting
Wireframing
Product design
Design systems
Design strategy
Executive presentations
Role
Design Lead
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